PortX and Bud Financial have joined forces to make it easier for financial institutions to unlock the full potential of their customer data. The partnership is already demonstrating value through work with a U.S. super-regional bank, highlighting how seamless access to multiple core processing systems paired with advanced transaction enrichment can drive stronger customer insights and engagement.
“One of the biggest challenges for financial institutions is finding the resources and navigating the complexity of integrating existing core systems with new platforms like Bud,” said Michael Cullum, CTO at Bud. “Our partnership with PortX solves that issue by providing direct connectivity to all major banking core systems. This means banks and credit unions can quickly activate Bud’s full suite of intelligence tools, transforming transaction data into actionable insights that fuel customer engagement and financial wellness.”
PortX’s Integration-Platform-as-a-Service (iPaaS) delivers real-time, open access to core and fintech data, enabling financial institutions to adopt innovative products faster. By combining PortX’s powerful data orchestration with Bud’s enrichment and intelligence capabilities, banks and credit unions can deliver personalized financial experiences while gaining a deeper understanding of their customers—all without complex development work.
“Open, real-time access to data is the foundation of innovation in financial services,” said David Wexler, CEO of PortX. “Bud Financial’s personalized banking models complement our mission to simplify data integration. Together, we’re helping banks and credit unions use their data more intelligently, make smarter decisions, unlock a 360-degree customer view, and deliver tailored services faster than ever.”
Key Benefits of the Partnership:
- Seamless scalability: PortX clients can easily tap into Bud’s enrichment, segmentation, and engagement tools.
- Faster time-to-value: PortX’s integration framework enables Bud to connect with core banking systems quickly, avoiding lengthy development cycles.
- Future-ready flexibility: The partnership merges Bud’s intelligence layer with PortX’s orchestration capabilities, giving institutions control over their data strategy while adopting advanced tools.
By combining Bud’s leading transaction enrichment with PortX’s infrastructure, financial institutions of all sizes can now accelerate the deployment of personalized engagement strategies—regardless of their core provider—delivering more value to their customers and strengthening long-term relationships.
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