Firenze, the innovative wealthtech platform transforming Lombard lending, has officially announced its partnership with Söderberg & Partners Wealth Management, the UK division of one of Sweden’s most prominent wealth managers.
This partnership marks a major milestone in broadening access to Lombard lending—a financing solution typically reserved for private banking clients. Through Firenze, wealth managers can now offer clients the ability to borrow against their investment portfolios without needing to sell assets, disrupt financial strategies, or trigger capital gains taxes. Investors continue to benefit from market exposure while accessing liquidity.
Firenze’s platform enables borrowing from £65,000, secured by the client’s liquid investment assets. Compared to unsecured loans, Lombard lending offers lower interest rates, faster decisions often within hours and greater strategic flexibility.
Benefits for Söderberg & Partners Advisers
By integrating Firenze into its advisory services, Söderberg & Partners empowers its financial advisers with:
- Stronger investment strategies by keeping clients fully invested.
- Faster access to capital, enhancing responsiveness to market opportunities.
- Tax-efficient borrowing tools that support estate and inheritance planning.
- Innovative liquidity solutions without compromising portfolio growth.
- A competitive edge over traditional wealth managers and private banks.
Nick Raine, CEO of Söderberg & Partners Wealth Management, said:
“We’re thrilled to partner with Firenze. Offering Lombard lending gives our advisers a new strategic tool that enhances client relationships, increases AUM, and strengthens our overall proposition in the UK market.”
David Newman, CEO and founder of Firenze, added:
“Söderberg & Partners are one of the most dynamic players in UK wealth management. Their platform and network of firms are impressive, and it’s exciting to enable their clients and advisers to benefit from Lombard lending’s power and flexibility.”
Technology and Momentum
Söderberg’s wealth platform is powered by Seccl, the modern custody and investment tech provider. Dave Ferguson, CEO of Seccl, commented:
“Firenze is a great example of how wealthtech is improving both the adviser proposition and the investor experience. We’re proud to support this next phase of innovation.”
This new alliance follows a period of rapid growth for Firenze, which recently secured a £2.5 million seed round led by Outward VC, known for backing startups like Curve, PrimaryBid, and Vauban. Firenze is already working with firms overseeing over £75 billion in assets under management and recently announced a £160 million funding line through its partnership with Monument Bank, a challenger bank focused on the mass affluent.
Firenze is led by fintech entrepreneur David Newman and backed by an experienced board, including Paul Pester (former CEO of TSB), Samantha Bamert (ex-Barclays), and Mike Toole (formerly of KPMG and Artorius).
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