Q2 Holdings, Inc. (NYSE: QTWO), a leading provider of digital transformation solutions for financial institutions, has helped Simplicity Credit Union (Simplicity CU) significantly enhance its digital banking experience. By leveraging Q2’s cutting-edge platform, Simplicity CU has increased member engagement, boosted digital banking logins, and improved overall member satisfaction.
Founded in 1949 in Marshfield, Wisconsin, Simplicity CU serves over 27,000 retail and business members across the state. In 2017, the credit union partnered with Q2 to unify its mobile and desktop banking experiences, gaining a competitive edge in the digital banking space.
With Q2’s powerful suite of consumer banking tools, Q2 Engage, and the Q2 Innovation Studio, Simplicity CU has seamlessly integrated pre-approved fintech solutions, offering members personalized and feature-rich digital experiences. This transformation has strengthened the credit union’s digital presence and solidified its relationship with members.
“Our partnership with Q2 has been a game-changer,” said Sarah Arnoldy, Chief Experience Officer at Simplicity CU. “We can now deliver digital experiences that rival those of much larger financial institutions. Q2 has helped us drive engagement, strengthen our member relationships, and enhance financial well-being through fintech partnerships like SavvyMoney.”
Anthony Ianniciello, VP of Product Management at Q2, emphasized the importance of digital innovation for financial institutions. “In today’s fast-evolving financial landscape, small and mid-sized institutions must embrace digital transformation to stay competitive. We’re proud to support Simplicity Credit Union in exceeding member expectations while advancing our mission of strengthening communities through financial empowerment.”
By continuing to innovate with Q2, Simplicity CU is well-positioned for sustained growth and member satisfaction in the digital era.
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